With the movie Padman with its release on the Republic Day 26th of January, a coincidence strikes in the health and hygiene of women in India and abroad. If anybody is going through the movie trailers one could find that our stuntman, Akshay Kumar is taking responsibility of teaching women the significance of sanitary pads and napkins.
He is putting his charm after the successful stint of the "Toilet Movie" by taking it further in the form of padman. If we talk about the sanitary pads the first thing which goes in our mind is the "Stayfree" advertisement in the television during the 90's. There is a satire attached to it which ironically we listen from our elder generation.
If we go through "National Eligibility Test" and somebody knows about it the first answer from them is Net dekh liya Stayfree ka. I am so clear on this statement as few days back I went to Bokaro Steel City, which is my Birth Town. I had some work and my widow mother was towing along me at the LIC office Branch, Sector-4, B.S.City. I have gone through Sociology Net Exams-2017 and a gentleman rather a person in the age group of 54-55 cheaply remarked on exams saying the above mentioned statement.
I could not take it in a good zest but was not aware what kind of "Stayfree Nets" he was talking about. I said I have reborn in Ghaziabad where I stay these days and my Bank account says the same. Anyway, my story does not coincide with the release of the movie rather than it has to do anything with the headline: Baba Ramdev New Avtar as Padman.
With the quarter three result of Hindustan Unilever which is one of the FMCG major ahead of the other similar category companies, it clearly shows that the reason behind is the liking of the women centric products by women. The women when it comes to products like Shampoo, Soap and other beauty product rely on HUL.
At the same time if it is about the Wheat Flour and other food products their first preference is Patanjali. The women will talk about the overall holistic approach about getting Gulabjal, Honey, Besan and other products from Patanjali. When, it comes to getting the beauty products which are not only a necessity but keep them fresh and a feel good factor attached. They immediately look towards HUL and other similar multinationals.
With the sanitary pad industry along with diapers giving a boost to the HUL, it was high time that Baba Ramdev took the step of being the "Padman for the nation". He took this billion dollar industry and is on the verge of penetrating it with the exclusivity of giving a product which is great in terms of health and hygiene. This is the statement by the company and more details could be found on the link: http://bestmediainfo.com/2017/12/exclusive-patanjali-to-set-foot-in-rs-16-000-cr-diaper-and-sanitary-napkin-market/
So, the Women of India who blew away the Maggi and other similar products by the multinationals and took Baba Ramdev Patnjali to the third highest FMCG grosser should understand that "Buy Indian" is the need of the hour. Whether you "Be Indian" or not because the new style says that everybody wants to wear camouflage, the Punjab Police along with the other Police Departments in India says " I Hate Camouflage" which was earlier Pran Sir dialogue in this way: "I Hate Criminals".
He is putting his charm after the successful stint of the "Toilet Movie" by taking it further in the form of padman. If we talk about the sanitary pads the first thing which goes in our mind is the "Stayfree" advertisement in the television during the 90's. There is a satire attached to it which ironically we listen from our elder generation.
If we go through "National Eligibility Test" and somebody knows about it the first answer from them is Net dekh liya Stayfree ka. I am so clear on this statement as few days back I went to Bokaro Steel City, which is my Birth Town. I had some work and my widow mother was towing along me at the LIC office Branch, Sector-4, B.S.City. I have gone through Sociology Net Exams-2017 and a gentleman rather a person in the age group of 54-55 cheaply remarked on exams saying the above mentioned statement.
I could not take it in a good zest but was not aware what kind of "Stayfree Nets" he was talking about. I said I have reborn in Ghaziabad where I stay these days and my Bank account says the same. Anyway, my story does not coincide with the release of the movie rather than it has to do anything with the headline: Baba Ramdev New Avtar as Padman.
With the quarter three result of Hindustan Unilever which is one of the FMCG major ahead of the other similar category companies, it clearly shows that the reason behind is the liking of the women centric products by women. The women when it comes to products like Shampoo, Soap and other beauty product rely on HUL.
At the same time if it is about the Wheat Flour and other food products their first preference is Patanjali. The women will talk about the overall holistic approach about getting Gulabjal, Honey, Besan and other products from Patanjali. When, it comes to getting the beauty products which are not only a necessity but keep them fresh and a feel good factor attached. They immediately look towards HUL and other similar multinationals.
With the sanitary pad industry along with diapers giving a boost to the HUL, it was high time that Baba Ramdev took the step of being the "Padman for the nation". He took this billion dollar industry and is on the verge of penetrating it with the exclusivity of giving a product which is great in terms of health and hygiene. This is the statement by the company and more details could be found on the link: http://bestmediainfo.com/2017/12/exclusive-patanjali-to-set-foot-in-rs-16-000-cr-diaper-and-sanitary-napkin-market/
So, the Women of India who blew away the Maggi and other similar products by the multinationals and took Baba Ramdev Patnjali to the third highest FMCG grosser should understand that "Buy Indian" is the need of the hour. Whether you "Be Indian" or not because the new style says that everybody wants to wear camouflage, the Punjab Police along with the other Police Departments in India says " I Hate Camouflage" which was earlier Pran Sir dialogue in this way: "I Hate Criminals".
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