Wednesday, 30 October 2019

Job as RJ in India is becoming redundant

Indian Rj's who were in vogue a few years back suddenly could be seen with no many takers and their antics are falling flat. In the year 2004 till 2012 the radio industry was totally into the mindset of Indian youth and most of them use to stick with their mobile phones radio set. Now, suddenly within the past 6 months, one could see that neither the radio jockeys have been giving the entertainment of a better kind nor they are much into the air with spreading better ways of entertainment.
It seems the industry is dying its own death and nobody has any takers for them which could be seen in their frustration. The likes of RJ Shatabdi are not to be heard and neither the popular Rj from Radio Mirchi or the Red FM could be seen or heard. Few of their antics over the video on the internet see them making people frustrated whether in the coffee shops or any such places where people could be seen them avoiding at any cost. If we see the prominent one such as RJ Sayema she could be seen teaching pronunciation and other ways of speaking English which does not make sense. The loss of revenue in terms of no advertisement along with the new way to explore the young generation's mind has given them a great setback. Also, the people associated with the creative industry could be seen moving towards the Indian Film Industry which is somehow getting good grosser although the new entrants could be seen promoting themselves through various ways such as staying near to people in common flats rather than staying in big bungalows which shows that now there is nothing uncommon about them. This could be a new trend which should be welcome or not is the other thing to say but it has bought cheapness in all kinds of mindset where people from less ordinary backgrounds could be seen fighting for them and it makes the air thick all around you.
All those who want to live a peaceful life and get some anxiety as in any case such people are given less importance and people try to avoid them because of their less intellectual level and less competence. Preferably, such people are nothing but more of a personality who could exploit you all according to your abilities and unless you are very near to them then only you can get something in return which is actually not needed by a person who is self-dependent.
Now, talking about the job as RJ in India is becoming redundant is because they are not into the mode of giving better thought-provoking ideas and most of the time it has become a Kapil Sharma Show where people are called to create a sense of giving less of importance and malign the image of a person. Whether you see any movie screening or anything similar to the interview of people from the creative background it seems that they are trying to pull the leg in the hard ways and also look as if they are adamant about making you feel lowly before them. In this way, one could say that reliability associated with the Radio broadcasting system is getting over and in the coming years it does not seem if the Radio industry is going to see any revival instead of the same cheap publicity which has governed the various shows of the likes of Shekhar Suman and Kapil Sharma will surely make this industry see the doomsday!

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